My CV
Professional Summary
Creative and results-focused Marketing Specialist with 5+ years of experience delivering measurable growth via digital campaigns, branded content, and hands-on web and graphic design. Proven record at developing and launching 10+ professional websites and diverse graphic assets for startup, non-profit, and small business clients.
Experienced in campaign strategy, content development, analytics, and visual storytelling; equally comfortable collaborating cross-functionally or driving solo projects from concept to completion. Passionate about helping Alberta’s businesses achieve impactful, inclusive marketing rooted in innovation and strategic goals.
Skills
● Digital & Social Media Marketing ● B2B Lead Generation & AI Outreach ● Data Analytics & Reporting
AI Automation (N8N, Make.com,
instantly.ai) ●Website & Brand Development
(WordPress, Shopify, HTML/CSS) ● Email Marketing (MailChimp) ● Project Management & Collaboration ● Content Creation & Copywriting
CRM & Martech Tools (HubSpot,
Salesforce) ● Market Research & Audience Analysis
Experience
BrightLoop AI – Marketing Manager
Edmonton, Alberta
06/2024 – Current
● Designed AI-powered outreach strategies generating $200K+ in B2B
client pipeline, doubling lead response rates.
● Developed and optimized multi-channel campaigns to strengthen
brand storytelling and customer engagement.
● Led creative asset production for web, video, and social media content
aligned with client goals.
● Managed analytics dashboards, using data insights to improve
conversion rates and campaign ROI.
Webventors – Brand & Website Developer
Edmonton, Alberta
01/2023 – 06/2024
● Delivered 10+ brand and website launches, increasing client website
traffic by 30%.
● Applied SEO and UX principles to enhance digital visibility and user
experience.
● Collaborated cross-functionally to ensure brand consistency and
messaging alignment.
Unique Get Together Society – Marketing Strategy Consultant
Remote
2023 – 2023
● Crafted content strategy and social campaigns for community
initiatives, increasing engagement by 25%.
● Created storytelling assets and social media content to amplify non-
profit impact.
MYKIGAI – Social Media Manager
Edmonton, Alberta
08/2021 – 03/2022
● Executed social media strategies, increasing engagement 50% and
growing followers by 800.
● Developed content calendars and visuals using Canva and Adobe
Creative Suite.
Borrow Me Baby – Email Marketing Strategist
Edmonton, Alberta
2022 – 2022
● Built Mailchimp email campaigns with segmentation and A/B testing,
boosting open rates by 25% and click rates by 20%.
Education
Expected in 11/2025
MacEwan University
Edmonton, Alberta
Bachelor of Commerce: Marketing (GPA: 3.6)
Community Service & Volunteer
● Help One Another Canada Foundation, Volunteer, 2019-Present.
Fundraised and managed events to educate underprivileged youth.
● BeaCon Annual Conference 2025, Volunteer
● Edmonton Tent City Food Drive, Co-organizer, 2019-2020, Mobilized
funds and coordinated aid for 150+ homeless individuals.
